Why buy your name as a domain?

I’m not the only Lindsay Oxford online. There are three or four of us that show up in the first few pages of a Google search, and I share the first page with just one other–the Lindsay Oxford from Texas, a pro bodybuilder.  Does it matter? No, not really: you can still find either of us (plus a few others) in a basic search, and Lindsay has become a fairly common in the past few decades. There are bound to be a few of us.

So why did I buy www.lindsayoxford.com? It’s what’s known as a vanity URL, meaning there’s an inherent vanity to it. I like to think I’m not particularly vain, but that must be an aspect. It’s fairly natural to want to be THE ______ _______, not one of many. But what are the other reasons?

Search Engine Optimization = Ease of Search
When you want to be found online, why not make it easier? Having a site with your name in the title and searchable in the URL makes it easier for your site to be found, and getting your own .com or .net address facilitates that.

Feel Less Silly When Networking
Networking itself can make you feel silly if you’re not the extroverted type. Why make it more awkward by telling someone they can find you online at geocities slash blah blah blah? If they remember your name, they’ll remember how they can contact you.

It’s Dirt Cheap
You can redirect a URL to another site for a few bucks a year nowadays. Why? Because you can.

7 thoughts on “Why buy your name as a domain?

  1. I was wondering if you ever thought of changing the structure of your website?
    Its very well written; I love what youve got to say.
    But maybe you could a little more in the way of content so people
    could connect with it better. Youve got an awful lot of
    text for only having one or 2 images. Maybe you could space it out better?

  2. Woah! I’m really digging the template/theme of this site. It’s simple, yet effective.
    A lot of times it’s very difficult to get that “perfect balance” between superb usability and visual appeal.
    I must say you have done a amazing job with this.

    In addition, the blog loads super fast for me on
    Firefox. Outstanding Blog!

  3. I love your blog.. very nice colors & theme. Did you design this
    website yourself or did you hire someone to do it for
    you? Plz answer back as I’m looking to design my own blog
    and would like to find out where u got this from. thanks

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